#1 SOCIAL PROOF – THE BIG ONE When a potential new client is researching a brand, they turn to a brand’s social media presence to seek social proof.  Social media presence is a frequent data-point in buying decisions: 78% of consumers say companies’ social media posts impact their purchases. (Forbes) Millennials are 1.6x more likely…

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“People buy from people they like.” Our marketing goal is to keep the firm top-of-mind among our target audiences and maintain positive word-of-mouth. Expose potential clients to WHO we are: Continually share candid photos of our day-to-day.  Highlight and spotlight our entire team Post about our experiences beyond the office. Show authenticity These don’t have…

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